“Natural? Then I’ll BUY IT!” AKA, “Are you a CHUMP?”

2014. "Chump," Google.com. Accessed February 6, 2014.

2014. “Chump,” Google.com. Accessed February 6, 2014.

Is it natural?

  • Is it?
  • Are you?
  • Am I?

Hmmm …

HEY AMERICA!

LEARN what LABELS MEAN!

No, seriously. Learn what labels mean; otherwise, you’re sorta’ a chump.

Sucking on Cow-Teats

Ever heard someone promote eating grass-fed beef because it’s natural? It’s true, isn’t it? Uh. Sorta. The way we kill them certainly isn’t. But here’s my question: Are they eating dairy products or drinking cows’ milk? If proponents of eating … Continue reading

Cheese on Your Pizza

During my time overseeing the undercover investigations at Mercy For Animals (MFA) we documented horrific animal abuse. Much of it so shocking it was featured on national and international news media. This photo being featured by People for the Ethical Treatment of Animals (PETA) on its Facebook page is from our (MFA’s) case at Willet Dairy in New York state. The photo shows a painful procedure called “disbudding.” This was one of our earlier employment-based cases (earlier = 2009, so hardly long ago).

At Willet Dairy we documented "disbudding," which is the painful removal of horns shown here without any pain relief or medical care.

At Willet Dairy we documented “disbudding,” which is the painful removal of horns shown here without any pain relief or medical care.

This is the Dairy Industry.

It doesn’t want you to know the truth.

Using a cautering device, this worker digs and burns the horn out of calf after calf. According to dairy experts who reviewed the footage, these calves were all far too old for the procedure not that it’s any less cruel or painful at a younger age.

Ag Gag laws are there to keep you from knowing the truth. You deserve to know the truth and these animals don’t deserve to suffer for absolutely no reason.

Continue reading